L.I.F.E / March 2019

Spirit of Rebellion

Different from any other AIGNER collections, the DADA collection has clean designs which are up against creative mixing and matching patterns. On the other hand, the unexpected details such as Trompe-l’oeil prints are reflected in clear shapes. In order to give an interesting tension to the collection, AIGNER plays with various kind of colours such as bright and bold colours that combines with muted summer shades.

One of DADA's signature bags is Cybill Specials that contains Cybill Scacchi with a black or white chequerboard pattern and makes a statement with a golden handle; Cybill Cavallo that inspired by the history in equestrian sports and has a modern striking golden horse's head as a handle; and Cybill Lettra with an innovative 3D print in an embroidered look with bright seasonal colours. DADA collection also includes several types of bags with different styles. For vintage and retro style, there are Alessia which is a luxurious clip frame bag with the high-quality and finely pearl-grained leather from Italy, and Fiorentina which made from elegant top grain leather with optional icon all-over print and picks up on a classic detail with the ring element. For those who love to be the centre of attention, there is Ruby type with three different colours which are Cyan Blue, Black & White, and Signal Red. Greta suits for a timeless and minimalist style with compact square shape and narrow straps that are closed diagonally at the front, whilst Gala suits for elegant style soft-top grain leather and perfected with a golden lock that makes the series an opulent eye-catcher. Last but not least, Kaia which gives an urban look and street style.