NEED TO KNOW / March 2019
BP’s retail strategy is to deliver quality fuels, lubricants and convenience for consumers in growing markets. The opening of these stations establishes a BP presence in Indonesia’s growing fuels market and marks the start of plans that could see the joint-venture open around 350 service stations in Indonesia in the next decade.
The service stations will offer BP’s innovative fuels with ACTIVE technology. Developed and tested by BP scientists in world-class laboratories, all BP gasoline grades contain a special dirtfighting formula that helps to protect engines from the build-up of dirt and maintain vehicle performance. BP is also partnering with a number of well-known local businesses such as Alfamart, Castrol Bike Point, which is operated by SiTepat, Toko Kopi Tuku and Martabak Orins to provide a convenience offer that is unique to the market.
BP is committed to a low carbon future, aiming to reduce greenhouse gas emissions in its operations, improve its products and services to help customers lower their emissions, and to create new low carbon businesses. These service stations in Indonesia will be certified carbon neutral through BP’s carbon offsetting programme, BP Target Neutral. Each site will have a long-term carbon reduction plan with any residual emissions offset through BP Target Neutral.
© GLOBEASIA is part of BeritaSatu Media Holdings.
All Rights Reserved.